Make Meaning - Exercise 3

Make Meaning


Building a new FUTURE.

To quote a small part of this video, he says that:

“if you make meaning, you will probably make money. But if you set out to make money, you will probably
not make meaning and you won’t make money”

As most of us dream as students and future professionals we are all dreaming to start our own business, it is
important that we acquire the proper mindset of a Technopreneur. And this includes having the right
reasons for starting a company.

Making meaning implies adding significance or value to something; doing something that is novel, relevant,
appropriate, worthwhile and highly useful.

For example, in the context of Bangkok, you probably agree that opening another spa or internet cafe
does not create much value, while coming up with an innovative traffic and transport concept for the metropolis
represents a significant value proposition. As Guy Kawasaki points out, making meaning is all
about making our world a better place.

http://hermorningafter.blogspot.com/2010/12/guy-kawasaki-make-meaning.html


At first above all else we as a member of this society or community we ourselves know who we
are but in the reality as a students or ordinary people we don’t know if we are really a TECHNOPRENEUR or
something, until we are belong in that certain name: “Technopreneur” and generate idea, business plan
or doing on it as a business man. There really is only one question a big, BIG QUESTION we should ask to
ourselves before we start at any new venture in our LIFE:


[size=18]Do we need to make meaning?[/size]

Meaning is not just about earning MONEY or something all about money, to have a POWER,
a power to control something to make it as a robot out of it or controlling the things that surrounds you
or PRESTIGE or just for the a reputation for you family sake to be considered as a selfish way of thinking.
Those are all NONE-SENSE for a person or certain companies in our society or community;
maybe they are now existed but if only we (people) have the power to judge them or to evaluate them
for me they are all vanish. Among the meaning “MEANING” are to:

1. Make the world a better place.
2. Increase the quality of life.
3. Right a wrong.
4. Prevent the end of something good.

http://www.enotalone.com/article/6447.html


Those are all mention in the video in titled “ART OF THE START: MAKE MEANING” by GUY KAWASAKI, before we
will elaborate the four (4) “MAKE MEANING” some kind a strategies we must first to know:


Who is GUY KAWASAKI?

GUY KAWASAKI is a managing director of Garage Technology Ventures, an early-stage venture capital
firm and a columnist for Entrepreneur Magazine. Previously, he was an Apple Fellow at Apple Computer, Inc.
Guy is the author of nine books including Reality Check, The Art of the Start, Rules for
Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He
has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate
from Babson College.

My “Real Story”

Currently, I’m a founding partner at Garage and co-founder of Alltop as well as a husband, father,
author, speaker, and hockey addict. Alltop is an online magazine rack that I hope you’ll check out—you’ll
probably enjoy Innovation.alltop, for example. I’ve also written nine books. My latest is Reality Check.
You can read about my other eight books here.

http://www.guykawasaki.com/about/index.shtml



Make the world a better place.

To make the world a better place is we should do things and build things that are not harmful to all
of us the People and Environment. A place that we can call MINE or US, we should establish business that are
useful to all people and make something are so meaning to our life, in our daily lifestyle as we
live here in this world. A business that can benefit both BUSINESS and PEOPLE and special our ENVIRONMENT too.


Increase the quality of life.

Many truly great innovations in the history of humanity greatly increased the quality of people's life.
Can you imagine how our daily lives have changed by the invention of the personal computer? What about
mobile phones or the internet? How about air conditioning or electricity, not to mention airplanes,
cars, and other means of transport. We need to ask: How can we increase the quality of life of our customers
with what we're doing? Over 100 million products sold testify to how the iPod has increased the
quality of life for music lovers around the world.
-ire's morning|Techy

We must not be motivated by making MONEY, but we must be motivated by changing the world to make people to be
more creative and more productive to increase the QUALITY OF LIFE. The most important thing is when we are waking
up in the early morning and then thinking a new things a new adventure in our life.


Right a wrong.

Take note of problems you encounter as you go through life on a list and look for ways to turn these
problems into business or innovation opportunities. What annoys you and needs to be fixed? What does not
work as well as it should? What is poorly designed and needs improvement? What unmet and often
unarticulated need has not yet been addressed by the market? What really sucks and could be changed
for the better by you? Online music is a good example: P2P-sharing services allowed people to
easily find their favorite songs online. In October 2003, Apple righted another wrong by offering a legal way
to acquire songs online with the opening of the iTunes Music Store.
-ire's morning|Techy

To set things in a POSITIVE way always, convert the PROBLEMS into SOLUTION and a STRENGTH.
Solution will never exist without the word PROBLEM. Optimistic can help us a lot to move ahead BOLD
and CONFIDENT thinking everything will be go through in our life.


Prevent the end of something good.

As the world changes, people vary in their perception of which of these changes are good and bad.
Is there something good, beautiful, or wonderful that is about to come to an end due to changes in the environment?
If you just cannot stand the fact that something good is about to end, turn the problem into an
opportunity to start a business, an innovation project or a social movement. For example, in Africa,
national parks with premium safari lodges help to preserve the beauty of the African wilderness while
creating job opportunities for the locals and tourism income for the country and its entrepreneurs.
-ire's morning|Techy

Go! Aal iz wel!
Prevent the end of a something good, yes indeed we must go through of what is good and improve it and build it
something that is more than before. We must not be contented the things that we have, we have to move smoothly
in a way that can benefit the WORLD.


"Anything that won't sell, I don't want to invent. Its sale is proof of utility, and utility is success," said
Thomas Edison. Like Guy Kawasaki, the world's greatest inventor understood: To make money, first focus your
innovation efforts on making meaning. Make it your prime motivation to engage in creativity and
your main judgment criteria for innovation.
-ire's morning|Techy


http://hermorningafter.blogspot.com/2010/12/guy-kawasaki-make-meaning.html



Done!

[size=24]THANK YOU LORD[/size]